Why You Should Invest in Automotive Service Advisor Training

What is service advisor training and why should you consider investing in it? One sharp advantage is that with a good service advisor you can see an increase in sales made through the business. Plus you can actually gain more customers if your advisor knows what to do!

If a customer visits your location and receives good service and a service advisor who knows what they are doing, it’s pretty easy to conclude that they will share that information with others out there. This provides you with free advertising and the chance at gaining more business. With a poorly trained advisor, however, you may not see these benefits.

For many years it was a position that many companies wouldn’t pay attention to. Extra training, if any, was rarely provided for this position of service advisor. That would naturally hurt not only the business but also the employee from doing a job that was well above what people were looking for.

Since a service advisor was only seen as a person who would take orders and nothing else, there were a lot of sales that could have been lost. With a well-trained advisor you will find you can also gain a salesperson in that position. One who will see you earning more profits, and enjoying more business.

There are situations in which a trained service advisor will be able to discuss more service with the customers that come in. Getting them something else besides what they had come into to buy. But it will also help the customer out, and they will appreciate that too.

A good advisor who helps out your customers will also increase the reputation of your business. It will again come down to receiving free advertising from those who were extremely satisfied. But, to do the job well they will need to be trained and learn how to deal with those customers.

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